First and foremost, we’re hairdressers.

We’ve spent decades working with the best in the business, jet-setting around the world, tending to the locks of the famous and glamorous (and a lot of fun it’s been, too). But we wanted what we’d learned to be available to everyone, not just the A-listers and the fabulously wealthy. So we teamed up and opened a salon in London.

And then we thought, What next? What next was our own range. From Abundantly Bouncy Volumising Mousse to Perfectly Perfecting Wonder Balm, we’ve incorporated everything we know to give you products which really, truly work.

So now, the Percy & Reed style – modern, cutting-edge yet wearable for the everyday – can be enjoyed by anyone.

Which makes us rather proud.