Award-winning British haircare and styling
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Get the full Percy & Reed Treatment
Book in for your next appointment at our London salon.
Some brands treat haircare as a delicate art, others as an exacting science. At Percy & Reed, we know it's both.
Here, you'll find shampoos that offer the volume you've always dreamed of, oils that control frizz you thought couldn't be tamed, and nourishing masks that bring damaged locks to life. We know each head of hair is unique, which is why you'll discover collections tailored to hair types from fine to curly, oily to thinning. Combining tried-and-tested formulas and expertly selected ingredients, Percy & Reed brings salon-quality haircare to your home, giving you a good hair day every day.
Not sure what you need? Take our hair quiz to discover your perfect combination of treatments.
Proudly British Haircare
All Percy & Reed haircare products are proudly designed, formulated, and manufactured in the UK, drawing on decades of expertise from top London salons. Discover more about our UK heritage on our about page.
Our Stance on Animal Testing
Percy & Reed is strictly against animal testing. None of our finished products, active ingredients, or raw materials are tested on animals at any stage of development. We actively support non-animal testing initiatives globally and proudly donate to the Institute for In Vitro Sciences.
Sulfate and Paraben Free Haircare
All Percy & Reed shampoos and conditioners are 100% sulfate-free (SLS/SLES-free) and paraben-free. Designed to be gentle on both hair strands and sensitive scalps, our formulations cleanse effectively without stripping natural oils or causing irritation.







