Big, bouncy blow drys are back! Here's Percy & Reed’s guide to the hairstyle of the year

Big, bouncy blow drys are back! Here's Percy & Reed’s guide to the hairstyle of the year

It’s official. The beloved big, bouncy blow dry is back! Say hello to the return of body-boosted roots, effortless flicks and classic cascading layers. As a salon brand, the blow dry has always been at the top of our most-loved looks, so we are thrilled to see glamourous, glossy, full-bodied tresses become a key trend this season.

Joining the blow dry icon list this year, British music icon Adele and our very own royal hair muse Kate Middleton, have both been spotted sporting the bombshell bouncy blow as interest in this inspirational look becomes even bigger than our big hair goals! And rumour has it, Percy & Reed has the blow drying best friends you need to achieve those A-list-approved locks! You won’t want to go easy on these award-winning style staples…

For the hair that always falls flat, give those bangs a boost with The Perfect Blow Dry Makeover Spray. It’ll put the bounce in bouncy blow dry, with more shape, body and volume than ever before.

Percy & Reed The Perfect Makeover Blow Dry Spray

Or, transform frizzy, hard-to-manage hair into sleek, swishable style that stays in shape with NEW Tame That Mane Smoothing Blow Dry Cream. With 72 hours humidity defence, this smoothing, heat-activated pre-blow dry cream delivers a polished, perfected blow out that hits the mark every time.

Percy & Reed Tame That Mane Smoothing Blow Dry Cream

Give hair height with our root boosting, Big, Bold and Beautiful Dry Instant Volumising Spray. An instant revival for styles that have lost their ‘oomph’, this ultra-lightweight, non-sticky mist is a great quick-fix for adding that all important lift to your bouncy blow.

Percy & Reed Big, Bold & Beautiful Dry Instant Volumising Spray

For expert results, follow this tip from our founder Paul Percival: “Use a big brush, such as the Babyliss Big Hair to create the big blow out look. You’ll want to leave the brush to spin at the end of each hair section for a few sections to achieve the beautiful flicks.”

Shop salon-approved styling now: CLICK HERE